Team
Brian, is Gotchoo's Co-founder and CEO. He is a proud member of the AAPI Filipino-minority community in tech. His background includes serving as the Global Product Lead of the Amazon Prime Gift Card, and helping to launch his passion project: Amazon.com/qualify to support families who utilize government assistance programs like SNAP and EBT. Through his work, he’s gained a deep understanding of the global gift-giving space and the challenges that people face when trying to find the perfect gift.
Ashton is Gotchoo’s Technical Co-Founder and CTO; She is a proud Black woman in tech and a graduate of the prestigious Ada Developers Academy. Prior to co-founding Gotchoo, she worked as an enterprise-level software engineer specialized in multi-sided marketplaces, as well as US-West DE&I lead for Indeed.com. Ashton brings a wealth of technical & product expertise to the Gotchoo team as well as a commitment to promoting diversity & inclusion in the tech industry.
Together
We have experience working and succeeding in big tech while remaining committed to our activism and advocacy. We're creating a company where diversity, equity, and inclusion are core values that drive everything we do. We believe that our unique perspectives and experiences will help us build a platform that truly serves the needs of all gift-givers and recipients, and we're excited to see where our journey with Gotchoo takes us.
Sincerely,
Brian & Ashton @ Gotchoo
Watch to learn more about Gotchoo's founding team and view Gotchoo's unique "Reverse-Registry" in action!
The Gift It Button
Powered By GOTCHOO
Easily integrate Gifting Giftboards, Wish Lists, and Registries for your online store.
How Gotchoo Works For Business
How Gotchoo Works For Consumers
Explores a collection of curated gifts based on the Giftee’s hobbies & interests.
Sends a Giftboard filled with amazing gift choices & a personalized message with an email or text.
Pays for the Giftee’s chosen gift.
Receives a Giftboard filled with gift choices and a personalized message.
Selects a great gift and provide shipping details.
Enjoys the gift when it arrives!
Charges the Gifter: The Gift Price, Taxes & Shipping + Gotchoo’s Service Fee
Orders the selected gift and sends it to the Giftee.
Notifies Gifters and Giftees of the delivery of the gift
For more insights on our go-to-market strategy, future roadmap, and to discuss investment, click below or reach out at: invest@gotchoo.com
2024 Expansion, we're thrilled to share the remarkable strides GOTCHOO has made. Our journey from a Direct-to-Consumer (D2C) to a Business-to-Business-to-Consumer (B2B2C) gifting platform marks a pivotal chapter in our expansion. Here's what's been going on with us:
Gift It Button Pilot Program: Our ongoing customer discovery has provided us with opportunities to support gifting transactions for wide variety of CPG and SaaS brands, if you’re interested in enabling gifting transactions for your company or one of your portfolio companies, feel free to fill out our interest form here: Pilot Program Interest Form
Gift-It Button Development: We're excited about the Gift-It Button, a groundbreaking feature set to revolutionize online gifting. This innovation allows any online store to integrate a customizable gifting option, fostering a seamless gifting, wishlist, and registry experience.
UC Irvine Technology Partnership: Our ongoing collaboration with UC Irvine continues to flourish, providing invaluable internship experiences at an early stage startup and giving the GOTCHOO team engineering resources to build the GIft-It Button MVP (Estimated launch: June-2024). Impressively, our interns are making their mark, receiving full-time offers from prestigious tech companies like Stripe.
Ashton's New Venture: We're proud to announce Ashton's role as the Technical Coach for Slauson&Co.'s Friends&Family Accelerator, a testament to her influence and dedication to the startup ecosystem.
The GOTCHOO Team had a great holiday Q4 season! We've kept up with our foundational consumer reverse-registry gifting service but, we've got some exciting new things we're working on! Thanks to our mentors & advisors for the insights, GOTCHOO is expanding its focus and creating a Gifting-FinTech Service that will enable gifting transactions for online stores all across the internet. - More details to come in the new year!
Thank you to Sunstone Management for their belief & support! Read all about GOTCHOO founders Ashton & Brian here!
https://www.sunstoneinvestment.com/news/founder-focus-gotchoo-com-makes-gift-giving-easier-and-more-personal/
We did it, congratulations to fellow Cohort Six Members! On to greater and greater milestones. A huge shoutout to The Long Beach Accelerator and our investors at Sunstone Management, we appreciate all of the support and community!
Gotchoo is adding to its technical talent!
This (2023-2024) academic year Gotchoo founders Brian (ex-Amazon) & Ashton (ex-Indeed) will be leveraging their deep technical knowledge and taking on 2 masters-level Computer Science / Software Engineering intern teams from The University of California Irvine. These teams will further accelerate Gotchoo's production capabilities and will allow the Gotchoo Team to impart solid 'Big Tech' fundamentals to the next generation of technical talent.
The Gotchoo Team is thrilled to join the LBA’s 6th Cohort alongside so many great companies. Since its founding in 2021, the Long Beach Accelerator has graduated 37 companies, these companies have raised over $25M in funding and earned over $12M in revenue, with five companies receiving acquisition offers. We are proud to be involved and build on this traction!
The Gotchoo Team had a blast at LA Tech Week, making meaningful connections with the LA Start-up & Venture Capital Community. The response to our vision has been incredible, and we're extremely excited to share we've secured our first institutional investment, more details to come soon!
Gotchoo executed a successful Mother's Day marketing campaign to drive awareness and traffic to The Gotchoo Blog and affiliate link clicks for great Mother's Day gift suggestions. The Gotchoo monthly newsletter continues to be a stronger traffic driver.
Gotchoo has officially graduated from The Friends&Family Startup Program, sponsored by Slauson&Co and Grid110.
The Gotchoo Team launched our first IRL marketing campaign: The 2023 SoCal Gotchoo Easter Egg Hunt!
Prior to founding Gotchoo.com, Ashton worked as an Enterprise Software Engineer and the Black Inclusion Group Leader in Seattle for Indeed.com. Check out her interview with Indeed.com CEO Chris Hayms, here.
We are excited to announce that we are among the 20 companies selected to be part of Grid 110 & Slauson & Co.'s Friends & Family Winter 2023 cohort. Read all about it here.
Gotchoo generates its first $1,000 in gift revenue.
Gotchoo is now open beta! You can sign-up at www.gotchoo.com, we’d love to have y’all try our service, so the next time you need to give a gift, we Gotchoo!
Join our waitlist and be the first to give a gift with Gotchoo! @ Gotchoo.com
We completed Y-Combinator’s Startup School and we recently launched Gotchoo in closed-beta!
We conduct our MVP test during 2021 holidays and gain the insights we needed to establish our feature backlog and key priorities.
We raise a friends and family round to enable us to work on Gotchoo full-time.
We created Gotchoo for ourselves; we were our first customers.
Our process of sending personalized gift-options to friends & family during the holidays became our preferred method of giving gifts to loved-ones for any occasion.
Thanks very much! 😄
Brian & Ashton
P.S.
Connect with your people, tell them you love them, the world needs kindness right now. 💜